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Crownpeak

 

Crownpeak

Brand Strategy

Collateral

UX/UI

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LOGO DESIGN

Here are a series of logo sketches based upon various concepts compiled during the discovery phase.

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Logo

The chosen logo was so simple yet tremendously intentional. A subtle extraction of the “k” letter form was just enough to imply a mountain peak.

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Collateral

The extraction of “parts” became a visual theme throughout the brand.

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